Amoreiras Shopping Center
The brand’s challenge was to modernize Amoreiras Shopping Center’s website, transforming it into something more disruptive, clean and different from the typical shopping center website: a website more focused on people, than the business.
In continuous collaboration with the client, we designed the information architecture so that browsing the website would be easy and intuitive, always having in mind UX and SEO best principles.
Because the website was meant for Portuguese and foreign users, one of the requests was that it should be multilingual, so a second language was added, in this case, English.
The result was a clean, responsive website, meeting the client’s expectations, with all the important sections. Today, the website is updated with new content, like cinema premiers, literature and other topics on the client’s side.
The Amoreiras Shopping Center’s website won the Prémio Lusófono de Criatividade (Lusophone Award for Creativity) past June 2019. This award was only possible because of the continuous collaboration between agency, that is still responsible for the website’s maintenance, and the client, which updates the website having into account the recommendations about the content insertion.
Visit the new Amoreiras Shopping Center website.
Amoreiras Shopping Center
Website Amoreiras Shopping Center - Design and development
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